Simplifying data across martech tools
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Marketers are being pushed to deliver more campaigns, more leads, and more conversions in an attempt to maintain revenues in difficult...


James Harper
- Aug 24, 2021
- 4 min
The who, what and why of BI
Everyone wants to be data driven, and lots of businesses think that they are data driven, but are we really data driven? How do you know...
102 views


James Harper
- Oct 29, 2020
- 3 min
Are your dashboard loading speeds driving you crazy?
One of the most common issues with Tableau and Power BI deployments are performance issues with their dashboards and reports. It is not...
71 views


James Harper
- Oct 11, 2020
- 1 min
Become the Analyst of the Future
“With ThoughtSpot, people can ask questions in real time to get the answers they want, evolve their ideas, and speed the whole decision...
30 views


James Harper
- Sep 15, 2020
- 4 min
How is ThoughtSpot any different to the other BI Tools?
I talk to a lot of people about analytics and insights, and most people I speak to already have a BI tool that they use, typically Power...
2,138 views


James Harper
- Aug 5, 2020
- 3 min
Right Tool For The Job
The Business Intelligence (BI) market has a long history, dating back to the mainframe days, where business users received their static...
45 views

James Harper
- Jun 25, 2020
- 2 min
Data is the special sauce during crisis management
So 2020 has been a bit a tackle that came out of nowhere and bowled you over. The impact on business has been huge (I really didn’t want...
47 views



James Harper
- May 27, 2020
- 4 min
CASE STUDY: ActivateUTS - O’Day 2020
Outcomes 240% increase in membership sign-ups compared to O’Day 2019 6,242 Membership transactions on O’Day 2020 - achieving 156% of the...
167 views


James Harper
- May 22, 2020
- 3 min
How does the offer of a free burger change the cost-cutting approach of a CFO?
Knowing exactly where we are along the COVID-19 journey is hard to nail down, but the fourth multi-territory PwC COVID Pulse survey has...
36 views


James Harper
- May 13, 2020
- 2 min
How COVID has made us all data experts
The COVID pandemic has changed our world in ways that most of us would never have believed was possible. Something that has surprised me,...
24 views

James Harper
- Apr 28, 2020
- 2 min
From gin to hand sanitiser, the magic of the pivot.
Management is a lonely and demanding job at the best of times. Add working in isolation through the biggest health and economic crisis in...
40 views


James Harper
- Apr 22, 2020
- 3 min
Are you a data catalyst?
Over the past few years, there have been huge sums invested in data and analytics projects by organisations, the investment has only been...
115 views


James Harper
- Feb 1, 2020
- 3 min
Benefits of being small
In consultancy circles there are the big boys - think the top tier Deloitte, KPMG, PwC and EY as well as the mid tier, and then quite a...
90 views


James Harper
- Dec 19, 2019
- 3 min
Looking back on the top 2019 tech predictions
It's the time of the year, when we see a flood of Nostradamus like predictions start to hit our screens, as the new year looms up on the...
29 views


James Harper
- Dec 2, 2019
- 7 min
Back to School For Execs - Part 3
Data Source and Quality. The first step in evaluating an analysis or report should be to understand where the underlying data has come...
48 views

James Harper
- Oct 2, 2019
- 3 min
CASE STUDY - S4B
S4B are an established Engineering Services Consultancy, with offices in Sydney and Canberra. They have delivered some of Australia’s...
27 views


James Harper
- Sep 24, 2019
- 6 min
Back to school for execs, data school that is - Part 1
Since the Cambridge Analytica scandal in March 2018, the power of data has become more widely understood, yet the understanding of data...
110 views

James Harper
- Sep 17, 2018
- 4 min
Outcomes not hours
I worked on a project a number of years back, that was huge, worth millions of dollars, spanned a number of years and was supposed to...
50 views


James Harper
- Jun 17, 2018
- 3 min
It ain’t knowledge, if it ain’t relevant
I have an 11 year old son, he is a bright little person. He reads a lot and he reads a real variety of things about science, history, and...
50 views
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